The Most Important Consideration For Logo Design
Among the main consideration to keep in mind while designing a logo is the feeling of motion. People want to move forward and go upward, and using a motion-related design can help make that happen. The logo of Twitter exemplifies this idea by having a small blue bird fly upwards. It creates an active feeling in the mind of the viewer. Here are some other important factors to keep in mind when designing a logo.
Feeling of motion
A logo should have a feeling of motion, whether it is inanimate or embodies a mascot. For example, a logo for a fishing business could feature a marlin leaping into the air. There are several reasons for creating a logo with motion. In a nutshell, logos should express the brand's message and core design concept. Here are a few of them:
Clear, legible fonts
T...